Other Google Tag Manager terms: Container = Represents code of a website. All other tags created using the Google Tag Manager tool will work through it in the future. Trigger = Its task is to tell the tag when it should forward the information or save the information. For example, a trigger could be a click or filling out a form. GTM provides many ready-made triggers, but it is also possible to create your own. Variables = Variables can be used to specify when a tag is triggered or the information it sends. In fact, it is a variable value, such as a product name or a date. Tag Manager provides several ready-made variable templates,
A basic tag installed in the source
You can also choose to create africa email list your own. Events = interactions on a website, i.e. monitored using Tag Manager tools. These could be, for example, clicking a button or watching a video. Why should you use Google Tag Manager? Google Tag Manager offers many advantages, which is why it is definitely worth using. Here are some options. Easier, More Versatile Analysis Tag Manager facilitates and provides more general tools to perform analysis. Event monitoring makes it particularly easy to monitor various events. For example, the function could be to add a product to a shopping cart in an online store, or to click on another company’s phone number or email address.
Features or events that can be
Of course, it is also possible to monitor C Phone Number for example, the scrolling of the website or the viewing time of the videos on the website. Makes installing tags easier Various tags often need to be modified or reinstalled, and without using a tag manager this must be done manually by changing the source code of the website. Of course, in this case you also need the ID of the site itself and knowledge of how to add the tags in the right place. Google Tag Manager makes it easier to install tags, since it is enough to install its container once on all pages of your website. Some publishing systems also provide ready-made add-ons for this purpose.