Although there are many similarities, each content manager is unique.
If you are interested in knowing the most important features and functionalities of the 5 most widely
used content managers today, in order to create an effective content plan and thus successfully guide
the actions of your content marketing strategy , then you are in the right place.
Get to know them in detail!
Editor’s note: If you’re interested in this topic, be sure to also check out our basic guide to CMS (Content Management Systems)
The 5 best content managers today
1. WordPress
WordPress was initially developed with netherlands telegram data the sole intention of creating blogs.
As time went by and it became increasingly popular, its functionalities were extended, and it is
currently one of the main tools for creating web pages of all kinds.
Characteristics
- It has free and very complete motivated to optimize your website and content, as well as
- certain elements such as more elaborate templates or some paid company plugins . In other
- words, it is a platform that presents a freemium business model.
- features customizable layouts and themes ;
- is ready to improve SEO positioning ;
- adaptive content for mobile devices.
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Features
- interface: helps to manage and cmb directory create a website in very few steps;
- aesthetic: variety of attractive themes available to the user;
- plugin : provides types of plugins, for example, design, style, social networks, among others;
- Design: For each particular case, there is a specialized design, for example, landing page
- design, which is used as a digital marketing strategy .
Below is a link to a FREE WordPress guide for corporate blogs.
2. Drupal
Drupal is a very flexible CMS regarding modification and manipulation that provides an excellent user experience .
Characteristics
- It is an open source platform, which means that it has a community that develops, updates and improves Drupal every day.
- The web platform allows us to create modules to our liking, efficient and secure.
- global experiences in any language.
- It is free , there are no license or maintenance fees.
Features
- Test mode: provides the option for automatic code testing;
- support : provides support for SQLite, MySQL/MariaDB and PostgreSQL out-of-the-box, plus has the ability to install contributed modules to use MS SQL Server, Oracles, among others;
- Image support: Built into the core, it is possible to use private and public file management at the same time.
3. Blogger
Blogger offers a platform where any user can express themselves digitally through blogging .
With this platform you can create all kinds of content, in different ways and for the target audience you want.
Characteristics
- creating multiple blogs with one registration;
- interface in different languages;
- incorporating templates into your content;
- incorporation of Blog gadgets that handle different functionalities;
- contact with readers through blog comments.
Features
- Design: You can select the design that suits your preferences;
- Get free or paid domains : by entering blogspot.com you can get a free one or you can also buy a personalized one.
- Earn money : You can integrate ads into your blog using Google Adsense or sell anything , everything will depend on your creativity.
- audience : you can find out where your readers are coming from by connecting your blog to Google Analytics .
4. Joomla
Joomla is a content management system that enables the development of more dynamic and interactive websites.
Characteristics
- is installed on a web server ;
- changing the appearance of the website by using templates;
- It is an open source software ;
- contents organized by categories and sections.
- downloads of additional content for your web pages .
- banner management to include advertising .
- generate URLs from the back-end to the front-end and vice versa.
Features
- extensions : allows you to change or add functionality through the use of extensions;
- contacts : functionality to link the author’s name to a URL or email ;
- menu – allows you to make custom administration item menus;
- reCAPTCHA: invisible implemented.
5. HubSpot CMS Hub
CMS Hub is a tool that combines power and ease of use to create, manage and optimize websites .
This tool allows the creation of customized pages for the different types of users who access the website, thanks to its native integration with the HubSpot CRM.
That’s why it works so well for marketing professionals and web developers, who can edit pages with flexible themes and pre-defined content structures.
In addition, CMS Hub has the advantage of having resources that favor the optimization of web pages for search engines in different languages.
Now, let’s get away from the standard CMS that allow us to do everything and get to know the following specialized content manager:
6. Moodle
Moodle is a content management system specialized in the educational field. This educational software is used in any academic field, for example, in high schools and universities.
It has a built-in role system and a base so that any institute can implement it and even shape it as they wish to achieve, in this way, a computer system where they can manage their academic plan.
Characteristics
- promotes pedagogy and andragogy, as the case may be;
- It is an online learning model ;
- simple, manageable and efficient interface;
- Text input areas can be edited using an HTML editor .
- serves to complement face-to-face learning.
Features
- free cloud – completely free Moodle.org cloud hosting;
- Features : The teacher has absolute control over the options he wants to implement in the course;
- security : you can create a ZIP file containing all the course information and create a backup that can be restored at any time.
- Grading : Teachers can assign whatever grading scale they want and feel most comfortable with.
- Design: The course format can be in different forms, for example, standard, by topics, weekly, daily, among others.