About Twitter Analytics
Twitter Analytics is a free tool that allows you to check important metrics on Twitter, such as impressions, engagement, likes, and retweets. Anyone with a Twitter account can use it for free.
The advantage benin phone number library of using Twitter Analytics is that you can understand and analyze response rates such as impressions and engagement from past tweets. Rather than operating Twitter intuitively, you can operate Twitter effectively by quantifying the response rate.
Must-know Twitter Terms
Before we explain how to read Twitter analytics, let’s explain some commonly used Twitter terms.
Impression: the number of times an ad was displayed to a user
Likes: Number of likes from users
Retweets: Number of retweets from users
Replies: Number of replies from users (also called replies)
Link clicks: number of link clicks within a tweet
Clicks on Details: Tweet clicks from users
Engagement: Number of reactions from users (total of likes, retweets, etc.)
Engagement rate: engagements divided by impressions
The above words are all important terms to remember when using Twitter Analytics.
Why is analysis using Twitter Analytics necessary?
If you want to grow your Twitter presence, analyzing response rates is essential. This is because without analysis, you won’t be able to find areas for improvement and you won’t be able to operate Twitter efficiently. a call away from your next customer For example, if you want to know why a tweet received a good response, you won’t know unless you compare it with other tweets. By forming a hypothesis about the reason for the good response and analyzing it, you can create tweets that are likely to grow.
In addition, by analyzing cell phone number what kind of users responded, you can check whether your message is reaching the intended target. In this way, it is possible to operate Twitter with an understanding of the numbers, so analysis and analysis using analytics are necessary.
Twitter Analytics usage is divided into two categories: “PC” and “mobile.” Each has different views, so we will explain them below.
For PC
n a search engine such as Google and log in with your Twitter account. Alternatively, you can log in to Twitter Analytics directly from your Twitter account. Click on “Analytics” on the Twitter home screen and you will be automatically taken to the home screen.
After logging in to Twitter Analytics, you can check the following numbers on the home screen.