With a higher quality online presence and high-value content, you can achieve significant micro conversions that will expand your data portfolio and potential customers that can quickly turn into sales.
Let the sunshine in: think positive
2020 has brought a climate of uncertainty, fear, anxiety and has seen a general deterioration in the mood of the population globally. Insecurity and fear significantly affect people’s propensity to purchase.
Imagine what a positive, bright, light email can do
Give your subscribers content that takes up at least a small portion of their time with good news, a fun fact, or a curiosity.
Especially in this historical period, users want to receive authentic messages, with real value. What value is more precious now than a little happiness?
Touching, without forgetting to actually communicate something useful.
Think about what your subscribers might ne. Motivation? Breaking news? Tips and tricks to get their day off to a good start, to be productive? Or maybe they’re just looking for some simple company.
Create a message that combines whatsapp data your skills, a positive attitude, wit, humor and that can create a strong sense of connection.
You can use various formats and styles:
- Videos, photographs or articles that stimulate a strong and positive emotional response.
News or curiosities that can create a sense of empathy, sweetness, tenderness and that leverage affection and closeness, a hot topic at the moment. - Interactive and Actionable Emails
Create an email to launch a new project, invent a hashtag that your subscribers can use to respond to your initiative, manage user Nola egituratu zure webgunea edo bloga interactions and share their thoughts. You will create a truly precious sense of community in this period, mark by social distancing and among lov ones.- User generat content , another bbb org big marketing trend for 2021: user-generat content. Collect photos, videos, stories where your company has been mention or tagg and use them for a montage that goes straight to the heart.
- Inspiring infographics , motivational lists, (good) news flashes of the day directly or indirectly relat to your industry or brand.
Offer highly informative news without sacrificing a little bit of good humor with your subscribers
